There is a new piece of state-of-the-art technology that is revolutionising the fashion industry, any guesses what this could be? Assuming that you have already read the title of this article, you would now know that there is a new piece of technology that is helping clothing stores to match you with the perfect size clothing, every time. This new technology is the newly introduced 3D body scanner, which is going to be welcomed by the plus size clothing industry with open arms.
This new technology aims to close the gap between the physical and digital world by creating a digital copy of the physical object at hand, in this case that is the human body. The 3D body scanner will have endless uses that can include: allowing health practitioners to measure body mass change in patients, aviation manufacturing companies and experts selecting the correct width of aircraft seating and even allowing the creation of the perfect fitting bulletproof vest for women in the police and military. It goes without saying, that a big winner of this innovation is the clothing industry, which will be dramatically revolutionised.
Body Labs is the market leader in the 3D scanning technology and has taken a massive stride in connecting both the digital and physical worlds together. This is a major game changer for clothing stores who are willing to take the plunge and invest in one of these machines. This means that this 3D body scanner using its state-of-the-art lighting control can create an image of the unique contours and curves of every person that walks through their doors, and ultimately fit that person with the perfect sized piece of clothing, increasing customer satisfaction dramatically. This can potentially see the average time spent closing sales decrease as well, freeing up more time to close more sales with more clients. This is a major draw card to medium-sized companies aspiring to take that next big step into becoming a larger business.
Keep in mind that this market is growing in demand, and there are many differing versions of 3D body scanners out there in the world being tested as we speak. One of these body scanner machines by mPort is currently being tested in Australia, which is particularly partnering with InStitchu, and online custom tailor, which is a perfect partnership especially for custom making plus size clothes for larger people.