The Revolutionary 3D Body Scanner Is Here

There is a new piece of state-of-the-art technology that is revolutionising the fashion industry, any guesses what this could be? Assuming that you have already read the title of this article, you would now know that there is a new piece of technology that is helping clothing stores to match you with the perfect size clothing, every time. This new technology is the newly introduced 3D body scanner, which is going to be welcomed by the plus size clothing industry with open arms.

This new technology aims to close the gap between the physical and digital world by creating a digital copy of the physical object at hand, in this case that is the human body. The 3D body scanner will have endless uses that can include: allowing health practitioners to measure body mass change in patients, aviation manufacturing companies and experts selecting the correct width of aircraft seating and even allowing the creation of the perfect fitting bulletproof vest for women in the police and military. It goes without saying, that a big winner of this innovation is the clothing industry, which will be dramatically revolutionised.

Body Labs is the market leader in the 3D scanning technology and has taken a massive stride in connecting both the digital and physical worlds together.  This is a major game changer for clothing stores who are willing to take the plunge and invest in one of these machines. This means that this 3D body scanner using its state-of-the-art lighting control can create an image of the unique contours and curves of every person that walks through their doors, and ultimately fit that person with the perfect sized piece of clothing, increasing customer satisfaction dramatically. This can potentially see the average time spent closing sales decrease as well, freeing up more time to close more sales with more clients. This is a major draw card to medium-sized companies aspiring to take that next big step into becoming a larger business.

Keep in mind that this market is growing in demand, and there are many differing versions of 3D body scanners out there in the world being tested as we speak. One of these body scanner machines by mPort is currently being tested in Australia, which is particularly partnering with InStitchu, and online custom tailor, which is a perfect partnership especially for custom making plus size clothes for larger people.

Chinese Developer Unveils $40 Billion Island Metropolis Project

This could be one of the largest developments of a lifetime. This ambitious project is a plan to build a mega city on the mass of four small islands in the Joho straight between Singapore and Malaysia.
The $40 billion project is envisioned by chairman, Yeung Keung, of a private development company based in China, Country Garden, who is striving to build a new world city with skyscrapers looking over lush green forests on several small islands between Singapore and Malaysia. This company holds a grand plan to transform these lush green islands into a soaring city metropolis with skyscrapers going as far as the eye can see. For the public, they will not see any vehicles or roads as they will be underneath the tree canopy that will be the main attraction of these metropolis islands.
This project, however, which has been publicly labelled as the ‘forest’ city, is not escaping any controversy. The proposed forest city with towering skyscrapers and state-of-the-art street lighting will create a new world city, however is being heavily criticised for attempting to buy up the several small islands between Singapore and Malaysia – which is seeing the majority of the local housing being put on the market. The issue here is experts and locals alike believe there is no legitimate demand for the state-of-the-art city development. These claims have however been countered by Country Garden, who point out that the goal of this development is to attract buyers from around the globe, who will hopefully be drawn to the idea of living in a world-first futuristic city of over 300,000 people.
This new world metropolis, forest city, is said to include a number of services including: its own duty free zone, sky gardens, man-made lakes and beaches, schools, medical facilities, commercial buildings with their very own state-of-the-art car par lighting underneath the buildings The island metropolis will even have its own water supply. The philosophy of the developers are that they will create the market for the forest city, and as a result the customers will arrive. At a development conference, Country Garden CEO Mo Bin explained that his company sees the layout of his forest city plan as a template for future cities around the world.
Mo Bin says that the success of Country Garden in China has given them a considerable net of capital to utilise a base platform to enter into the housing market globally, and have stated that they are already active in Australia where they have big plans for the future. The Forest City development will be completed in 2035.

For the full article, please see: http://www.realestate.com.au/blog/china-based-developer-launches-40bn-mega-city-project/

New LED Module by Samsung for High Flux Industrial Lighting

Samsung Electronics is a world leader in advanced components. Recently it introduced influx which is a new line up of high flux (extremely bright) linear modules. These are optimized for industrial warehouse lighting plants, warehouses and parking lighting. These new LED module are a replacement for the old conventional T5HO (high output) and the T8 tubes. They are also suitable for high flux LED luminaries that cover up to 40,000lm.

A New LED Module is launched by Samsung for High Flux Industrial Lighting
Samsung inFlux, a new lineup of high-flux, linear LED modules for industrial lighting (Photo: Business Wire)

Jaewook Kwon, Vice President, Lighting Marketing Group, LED Business Team at Samsung Electronics says,

“By providing a wide variety of installation layout options and brightness intensities, our new inFlux linear module will deliver greater design flexibility and convenience for lighting designers, as well as high performance and reliability for fixture manufacturers. We will continue to reinforce our well-differentiated LED lighting engine line-ups to be able to meet more diverse market needs.”

The Samsung inFlux LED module incorporates the company’s mid-power LED package (LM301A), which features advanced “flip chip” technology. This enables a shorter junction-to-base distance and less thermal barrier layers in each package. By doing this, it avoids the need for metal wire bonding. The advantage of this is that it leads to lowering the thermal resistance of the packages, as well as permitting each package to handle a wide range of current. This they say will improve light efficacy. Fully embracing the flip chip LED approach, the new inFlux modules fully embrace the flip chip LED approach. This provides wider current alternatives, better light performance and much lower heat resistance compared to modules using a conventional epi-up chip package.

These new Samsung inFlux modules are currently in six product types. They range from 1,310lm and 9380lm with a length option, either 280 millimetres (mm) or 560mm, and offers several CCT colour variations, including 3000, 3500, 4000 and 5000K.

The idea of these product alternatives is to offer lighting fixture makers more design flexibility while addressing a wide variety of application requirements. LED fixture manufacturers can vary their lamp flux from 6,000lm to 40,000lm through this ingenious combination of different module types. This is good news for industrial lighting manufacturers.

An added bonus is that Samsung has made it easier for fixture makers to take their lighting products through the industry certification processes. This is all thanks to cooperative relationships that Samsung LED has put in place with recognized certification companies in the Korean, U.S., Chinese, and European markets. By doing this, these partnerships will simplify all of the complex procedures. They will also reduce time to market and the ultimate goal is to have a positive impact on all of the overall costs.

View the full release here:http://www.businesswire.com/news/home/20160201006409/en/

 

 

Plus Sized People Seem to Live Longer

better off being plus sized Hmmmm, health advice these days changes like the wind. To be plus sized or not to be? To wear those womens boots or womens shoes? After being told for decades that milk will keep us healthy and fat will slowly kill us, they tell us now that every glass of milk a female drinks each day increases her chances of dying by about 15 per cent. They also tell us now that saturated fat has nothing to do with heart disease, and that personal trainer course are the way to go.

To make it all worse, now after fifty or so  years of telling us we need to lose weight, they now have proof from recent studies that plus size women actually live longer! Losing weight to fit those womens sandals can be more dangerous for you than remaining fat! What really matters is not fatness at all but that you should exercise! Even though most of this is common sense to a point, I’m beginning to realize that as a society, we have made a wrong turn a long, long way back! But the big problem now is, we haven’t got a clue where we really are.

As a news story, this is quite enlightening. But, lets see if we can’t get to the bottom of this very fat issue. The big question is, do fat people live longer to enjoy their new mens dress shoes? The answer will surprise you. Yes, they do. According to some new research, this could be why. Most dietitians, physicians and so on use Body Mass Index (BMI) to estimate a person’s fatness. It is calculated by dividing your weight in kilograms by the square of your height in meters. (If you don’t get this, you can use this website to figure it out).

People with a BMI lower than 18.5 suggest you should get a career to be a Calvin Klein model (lucky you). If you are 18.5-25 you are in the “healthy” or “normal” range while 25-30 is overweight. 30-35 you are obese and if you are over 35 you have a serious obesity problem. fat-women-1-1523026-639x424A mega-study involving 2.9 million people, has found the same pattern as many other smaller studies recently conducted and that is that you are least likely to die at any given age if your BMI is around the middle of the overweight category i.e. a BMI of around 27.

This still means however that if you are obese, you are still more likely to get diabetes or cardiovascular disease of some type but it means that you are less likely to die from them. Apparently, the researchers call this the Obesity Paradox (just to call it something catchy). However, the scenario gets worse! It has been found that people who lose weight by body transformation diet or exercise are more likely to die. This is even the case when you allow for preexisting conditions such as cancer.

It appears you will live longer if your weight remains the same and treat yourself to buying things like shoes online. Why this happens is now a real mystery. One reason could be because the fat people already died before the studies began. If that’s the case, then we are left with only healthy fat people, with a mix of healthy and unhealthy skinny people. If that’s the case then its not surprising that the fat people seem to have an advantage. It is possible that fat people get better medical care.

The bottom line is that if you’re a bit overweight I can hardly do worse than most health experts to suggest that if you get out for a daily walk, regularly see your sport therapist to look after your body, eat lots of fruit and veggies and just chill out, you could well be better off being over weight. Ahhh, its an odd world we live in.

Five Forecasts For Online Marketing in 2016

Tips To Propel Your Career In The Future Digital AgeMarketing in 2015 moved fast, and it seemed like every single week there was a new update, a brand-new piece of hardware, new software, brand-new start-ups or a new tool was launched. It is an amazing world for anybody who is keen to remain up-to-date on the latest trends, and 2016 looks set to continue at a very similar rate. Here a few of the upcoming trends in 2016 that are anticipated to make things fascinating in the internet marketing world.

# 1 Mobile will dominate: The last year was big for mobile. Mobile traffic surpassed desktop in many nations all over the world and Google launched their Mobilegeddon algorithm upgrade in April, a modification created to punish websites thought for not being mobile friendly. The outcome of these changes is a mobile-first frame of mind for many forward thinking companies such as business school’s who are now offering courses like a business diploma online. We have seen a shift in interest from the traditional use of the desktop PC to the increased use of mobile applications and web search.  As users develop a far more fragmented user journey involving several touchpoints, developing a multi-channel method with a heavy concentrated focus on mobile is essential.

# 2 App indexing: App indexing walked into the spotlight in 2015, despite being around for a while, and it is bound to become even more of a prominent function of online marketing in 2016. There are numerous forecasts that suggest that the mobile web will soon be surpassed by mobile apps, and with this will come a more intricate ranking system for apps. Although this might not happen by 2016, a steady adoption of apps by many more companies will become a popular pattern throughout the year.

# 3 Wearable tech: The year 2016 will be an amazing year in regards to wearable tech and how businesses will manipulate the information produced from old and new wearable devices. Customers, specifically millennials, are looking for gadgets that are more upcoming with details to assist them in enhancing their lives. Wearables will start to alter the landscape of digital by offering more customised experiences for users based on their information. Instead of app alerts and notifications, companies could use wearable devices to inform users when they are close by to a shop hosting a sale and so on.

# 4 Marketing automation: Next year marketers are expected to become far more complex with their projects, targeting users with a much more customised outreach. Why? Since the user has grown to anticipate this, and brands will discover that users just click, and respect advertisements that appeal to them on a personal scale. The tools will be there to assist and as their algorithms develop and advance, online marketers will be able to determine the optimum time to deliver and message individuals to generate the highest conversion rate.

# 5 Video marketing: Video marketing is nothing new; nevertheless, now that Google is considering video advertising within SERP results, it is definitely more and more valuable. In the last several years, especially in 2015, we have seen an increase in video marketing being used by companies to increase cash flow. There are many examples of this being undertaken for marketing activities, where school’s who are offering online business course structures utilising this very well. Naturally this lines up with the fact that Google owns YouTube, and also that users are becoming more comfortable with video advertising. It will be interesting to see how video advertising will develop throughout 2016.

 

New Path Unlocked To China for Australian Wine Makers

New Path Unlocked To China for Australian Wine MakersEarlier this month Australia Post announced that it will be striking a significant partnership deal with China’s popular Alibaba e-commerce site. This proves as an important milestone for Australian wine growers, especially winery restaurants in yarra valley, who have in recent times been extremely limited in entering China’s lucrative wine market.

Australia Post has collaborated with the Alibaba Group’s business-to-business (B2B) online platform 1688.com and the Margaret River Wine Association to broaden export channels for Australia wines to the Chinese wine market. The newly launched ‘Australian Pavilion’ on 1688.com provides opportunities for Australian wine producers to sell their wines directly to Chinese importers in bulk at wholesale price.

China signed a Free Trade Agreement with Australia in May 2015 and agreed to gradually abolish tariffs on imports from Australia. According to Chinese customs figures, Australia accounted for 14% of China’s total wine import volume and 23% of the total value in the first nine months in 2015. Australia Post, the government-owned postal service company, believes that the new platform is a great way to tap into the growing demand for authentic Australian products in China. ‘1688.com offers the perfect solution for small and medium businesses to drive more sales in China,’ said Ahmed Fahour, Australia Post’s managing director and CEO.

The partnership will provide a ‘one-stop e-commerce, logistics and delivery solution’ for the Australian wine producers, covering various aspects such as labeling, packaging, pallet consolidation, sea and air transport, customs clearance, warehousing and distribution. The first wine region chosen to sell via the 1688.com Australian Pavilion is Margaret River in West Australia. Five wineries from the region – Flametree Wines, Laurance Wines, Happs Wines, Rosily Vineyard and EVOI Wines – have listed 10 wines on the website.

Nick Power, CEO of Margaret River Wine Association, said, ‘The 1688.com Australian Pavilion is the culmination of many years of work to solve a major obstacle for the Australian wine industry, offering a simple avenue to sell and ship to China in bulk.’ Australia Post plans to bring wines from other areas of the country including the world famous yarra valley wine region, over the coming months. It also teamed up with Tmall.com, Alibaba Group’s business-to-consumer (B2C) marketplace earlier this year.

Information About Australia’s Wine Industry

Harvard Business School Takes NFL in a Deflategate Case

Recently, this article appeared on the forbes.com site penned by Roberta Holland. It will be interesting to see which way this goes. Deflategate, the pro football controversy that spawned a media frenzy, Twitter war, even a presidential joke, has a new claim to fame as a Harvard Business School case study.

Photo by Andrew Burton/Getty Images
Photo by Andrew Burton/Getty Images

At the heart of Deflategate is the question of whether the New England Patriots cheated in their 2015 conference championship win over the Indianapolis Colts by tampering with the footballs. Accusers, which included the National Football League’s head office, said someone with the team underinflated the balls to make them easier for quarterback Tom Brady to throw.

The case study, written by HBS’s Marco Iansiti, the David Sarnoff Professor of Business Administration and head of the Technology and Operations Management unit, focuses on the data analysis used by the National Football League in its investigation and looks into the organizations involved. But Deflategate isn’t the only issue examined by the case. “What started essentially as an analytics exercise ended up as a much broader analysis of the data, the sport, the NFL, and how it’s organized and how it’s structured. So combining both the analytics angle and the organizational angle, you get a full understanding of the problem,” Iansiti says.

Iansiti and colleagues Michael Toffel, Ariel Stern, Joel Goh, Kris Ferreira, Shane Greenstein, and Willy Shih taught the case study, Deflategate and the National Football League, last month in their core course Technology and Operations Management. The case was rolled out to the entire first year of the MBA program comprising close to one thousand MBA students. “It was probably one of the most passionate case discussions that we’ve had,” Iansiti recalls. “We had lots of Jets fans, lots of Patriots fans, lots of Colts fans. Their initial hypotheses correlated quite a bit with where everybody was from and what teams they liked, but I have to say, at the end of the day, the truth prevailed.”

That truth will remain undisclosed for the benefit of future students discussing the case, but one thing Iansiti does reveal is that their analysis pointed to “a complete lack of understanding” of the actual physics involved with football by those who make their living off the game. The lessons to be learned from that stretch beyond Deflategate. “I don’t think this is about football at all. I think this is about human nature and organizations and performance,” Iansiti says. “The case shows that in any kind of environment, you’ve got to know your stuff. So from this perspective you can’t go ahead and accuse somebody of deflating a football without having a deep understanding of what pressure in those footballs should be.”

As Iansiti watched the AFC title game in January 2015, and the ensuing uproar, he was hooked. As an author of expert reports from time to time, Iansiti also was interested in the Wells Report, an NFL-commissioned probe into the alleged cheating, which was led by New York attorney Theodore Wells (HBS MBA’76). “We were looking for great examples in which to try out some analytics and analysis capability building exercises, and I thought this would be an interesting one,” says Iansiti, who describes himself as more of a soccer person. “The more I got into it, the more I read about it, it became more and more interesting and more and more fascinating, so it kind of drew me in.”

Iansiti read the Wells Report, the rebuttal by the American Enterprise Institute, and scores of other expert opinions and articles. He condensed the information and wrote the case study with help from case researcher Christine Snively. There was plenty of fodder to choose from, with everyone from Bill Nye the Science Guy to curmudgeonly Patriots head coach Bill Belichick weighing in on the Ideal Gas Law and its effects on a football’s pounds per square inch (PSI) of air pressure.

Tradition Of Success

The class discussion evolved from whether the Patriots were guilty of doctoring footballs to the larger issue of how the team sustains such a high, “astounding” performance rate year after year. For the latter, Iansiti used data on the Patriots’ wins and playoff record over the last 15 years, as well as their very low fumble rate since a 2006 rule change. (After 2007, the Patriots became league leaders in not fumbling the football — a prime reason for their sustained success.)

Roberta Holland is a writer based in Norwood, Massachusetts. Original article can be found here.

 

Geophysicist Finds Way to Visualise Earth’s Tremors

The article below is found on the  October 2014 issue of Wired magazine. We thought its worth bringing up here as it is such a fascinating and worthwhile effort to study earthquakes around the world.

Geophysicist finds way to visualise Earth's tremors
Geophysicist Karin Sigloch, near Le Port, Reunion, where her research ship was anchored. Antoine Doyen

Geophysicist Karin Sigloch is using earthquake tremors to study some of the oldest geological structures on the planet. In 2012, her team deployed 57 broadband ocean-bottom seismometers in the Indian Ocean around the island of Réunion, to study how the 530,000-year-old volcano Piton de La Fournaise was formed. “The sensors capture everything,” says Sigloch, a researcher at the University of Oxford. “They hear whales and cyclones, but we need to filter them out to capture our primary interest: earthquakes.”

Sigloch, a former electrical engineer who studied at Bell Labs in Murray Hill, New Jersey, uses her knowledge of signal processing to bring a different perspective to geological problems. During her PhD, she developed algorithms that translated seismic data into 3D animations (visualizations)  for the first time. “I couldn’t understand why the visualisations of the interior of the Earth were so primitive,” says Sigloch. “When medical doctors scan brains, they see in very sophisticated 3D. We had none of that.”

In 2013, she translated seismic data into a 3D picture of the Earth’s interior, which resulted in a completely new theory of how North America was formed. “We saw a lot of new stuff in what was supposed to be the best explored region in the natural world,” says Sigloch. She suggests, for instance, that the mountain ranges in the western part of North America were created when the continent collided with island chains that existed in the Pacific Ocean 200 million years ago.

A 3D render made from water-depth soundings of the ocean floor around Mauritius. Antoine Doyen
A 3D render made from water-depth soundings of the ocean floor around Mauritius. Antoine Doyen

Next, Sigloch also wants to deploy more seismometers in the ocean floor. “It’s harder to do science looking inside our planet than looking at the skies,” she says. “Space is transparent and electromagnetic waves travel easily. To look into the interior of the Earth, we have to [harness] earthquake waves, but they are sparse. We need to look in the oceans.”

Tips To Propel Your Career In The Future Digital Age

The role of marketing has actually changed immeasurably over the past 10 years. With this transformation comes the chance for online marketers to catapult their professions in new directions and amazing opportunities.

As always, skills and knowledge are the key points for a career trajectory in rapidly-changing times. For marketers, it’s all about the “underpinning” skills, or those that empower them to craft methods and strategies – skills to create and deploy campaigns, skills to develop marketing infrastructure and processes and skills to create material and examine the outcomes.

Of equal importance are the skills required to construct, lead and take part in groups, as well as to work cross-functionally throughout the company. As we see 2015 draw to a close and 2016 step nearer on the horizon, here are four skills and expertise that can help online marketers take their professions to the next level.

Understand Innovation

39 percent of marketing executives are looking for skill and talent in the areas of digital engagement and marketing operations and innovation. As future customers remain hidden longer, the talents of the technologist are driving engagement through predictive analytics, marketing automation, and SEO. The marketing technology landscape continues to rapidly expand. There are a growing number of layers in the martech stack, and more tools and devices are available.

Tips To Propel Your Career In The Future Digital Age To grow, marketers have to have a sound understanding of those critical components and how they fit together. Without this ability, digital marketers are limited in the degree that they can push project design and execution. Marketers must understand the latest technology standards and requirements. This is true given that the bulk of the lead-generation effort occurs through the web. They should likewise understand exactly what responsive design is and why it improves the UX. They need to comprehend appropriate security steps and the best ways to safeguard lead data.

Welcome Creativity

How and why a purchase is made is altering – and with it, the duty of marketing. Faced with a new set of challenges, leading online marketers must figure out the best ways to creatively resolve issues. For example, with so many channels to interact through (e.g., mobile, social, apps) and the expansion of intent data, marketers require the abilities to artistically analyze information to identify which channels to utilize to interact and when.

Marketers are constantly trying to find that edge of designing interactive methods of attracting new business. A smart example of this is the use of talented designers with backgrounds in fields including a diploma a diploma in animation. Expertise and skill in creativity go beyond the unwalked course. Creativity is required to tell the brand story that draws in and engages leads. As brand ambassadors, marketers need vision and ingenuity to safeguard the stability and vitality of the brand.

Sharpen Your Analytical Abilities

As consumers continue to take control of their purchasing decisions, they are leaving a trace of digital body language (data) that can then be harnessed to better reach, engage, convert and maintain them. This suggests digital marketers no longer have to rate exactly what’s working and ways to enhance their outcomes. Analytics is among the hottest trends in marketing: this is mining and assessing information to learn what’s working, what customers are doing and exactly what effect campaigns are having.

Analytical skills – making use of big data/data warehouses and tools like Tableau or Qlikview – are required to investigate and validate. Skills are required for transitioning from analysis to intelligence, driving and generating client stories through metadata and understanding consumers from numerous viewpoints. Many marketing professionals feel that they lack the polish they desire when it comes to these type of skills, and often enrol in online business courses to up-skill their knowledge base.

Just as crucial, analytic skills are required to produce models that validate the marketing company’s worth to the business and the impact of campaigns and projects on revenue and growth.

Hone Your Interaction Skills

Virtually every job opportunity out there has a demand for strong written and oral communication. This is because communication ties the pieces and individuals together and makes it possible for a company to define and execute a strategy, or create and follow a process.

Strong communication skills are crucial to marketing success. There has been a great amount of emphasis placed on these type of skills in the 21st century, with business professionals attempting to strengthen their brand by enrolling in online business schools around the world. Written and verbal communications clarify responsibilities, objectives, plans, success and due dates.

And do not undervalue the importance of writing. Copy-writing is among the most vital skills that an online marketer can have. Writing, the base of practically every marketing campaign, is a standard skill that can have a huge effect on career development. No matter the skills they sharpen, marketers who cultivate a favorable working ambiance will far surpass those who do not. Learn how to be supportive.

 

Professional Network Designed For Software Testers

uTest, the global community for software testers, today announced the launch of its professional network geared exclusively for individuals in the QA and QE space. This new hub creates a place for novice and veteran testers alike to receive free training, create and consume tailored content, find paid testing projects, and connect with peers. The uTest community is already the world’s largest, with more than 200,000 testers from 200+ countries and territories around the world, and aims to include millions of testers worldwide.

software testinguTest first launched in 2008, with the parent company changing its name to Applause in mid-2014. At that point in time, the uTest brand was re-focused to best serve the large community of testers the company had built up since launch, and whose professional needs were going largely unmet. Today’s re-launch of uTest takes that mission much further, creating the world’s first professional network for anyone in the broader software quality space — including automation engineers, security specialists, usability experts and QA professionals. With the launch, uTest community members will continue to be eligible to be invited to paid testing cycles for Applause, with top testers earning tens of thousands of dollars each year.

“For too long, individuals in testing & QA departments have been woefully underserved — always the last in line, and often underappreciated,” said Matt Johnston, Chief Strategy Officer for Applause and uTest. “With today’s announcement, we’re raising the bar for those companies that claim they care about testers and the QA profession. uTest is the hub for testers to get what they need to ace their current job, prepare for and find their next job and build their professional network.”

Features of the new uTest include:

  • Paid Projects: A listing of paid opportunities from Applause, to which uTest community members can apply. Projects include testing for amazing brands like Google, Netflix, Amazon, BMW and RunKeeper.
  • Professional reputation: Community members earn “uPoints” and badges through paid work and by creating or consuming content like articles, courses and reviews of testing tools.
  • Courses: uTest University provides free educational and coaching resources for testers, with courses about modern topics like testing Android apps, responsive web design, IoT, and test automation.
  • Discussion forums: Real-time discussions with peers on topics including career advice, “how-to” advice, tech trends, as well as lighter subjects, such as contests, polls and giveaways.
  • Tool reviews: Ratings and reviews of software testing tools to help individuals select the right QA- or QE-related products. This is also a great way for test tool vendors to connect directly with their audience.
  • Industry events: A great way for tools and events companies to promote their events, meetups and webinars. Community members can submit their own, find events of interest, and even keep track of upcoming events by adding them to their calendar.

The revamped uTest site is another example of the company’s continued investment in the broader QA and QE profession. It also represents an evolution in the professional networking space. Adds Johnston, “Increasingly, people want to engage in more tailored, meaningful ways with others who do the same type of work. This new professional network enables testers to expand and share their knowledge with peers in a way that is both good for their career and good for the testing craft.”

About uTest

uTest provides testing and QA professionals with the opportunities, resources and connections they need to accelerate their career. Our mission is to enable software testers and QA professionals to excel at their current job — and to find their next professional adventure. Over 200,000 testers have joined the uTest community to get free training, network with peers around the globe, and learn about the latest tech industry news and upcoming events. Community members also have the opportunity to find short term — and long term — paid testing projects with amazing brands like Google, Netflix, Amazon, BMW and Runkeeper.

What is Software Testing Exactly?

 

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