Leading Winery Proposes Vineyard Town in Central Otago

Leading Central Otago winery Wooing Tree Vineyard has today launched plans that will make it possible for the development of a boutique residential and industrial space created to complement its wine service in Cromwell, a suggestion made by business coaches in the area to enhance the Central Otago region.

A zone modification will have to be given by the Central Otago District Council (CODC) to facilitate the advancement of the proposed Wooing Tree Estate, which is pegged for the vineyard’s 26-hectare website in between SH6, SH8B and Faster way Roadway. While Wooing Tree Vineyard will stay at the site, the brand-new advancement might include different community amenities, tourist attractions, retail, wedding accommodation and prime housing lots

Charming Tree partners, Geoff and Jane Bews and Steve and Thea Farquharson, believe the modification would permit a more fitting development for the growing town than is currently offered under the existing zoning. Developed to accommodate the regional population growth and further boost Cromwell’s appeal as a premium wine and tourist destination, Charming Tree Vineyard co-owner Geoff Bews says the strategy they have established is an action to growing Cromwell in a manner that will support its tourism, wine and domestic interests.

“Tourism development is crucial for Cromwell and this task offers the opportunity for store visitor accommodation and activities, along with neighborhood amenities for residents,” he says. “We want to support the growth of Cromwell by producing a preferable living and way of life space, featuring areas of various sizes and an exclusive organisation area, all the while maintaining the sensation of a vineyard village. Our plans provide for much more appealing and suitable growth than the large lot rural residential areas currently enabled.”

Site principles have actually been drawn up by resource management and landscape preparation experts Vivian & Espie. 10 percent of the proposed advancement is allocated to commercial activity, while the staying 90 per cent is reserved for grape vines, residential lots and open spaces. The iconic Wooing Tree, which the vineyard is famously named after, will take pride of place in a public green location. The advancement would also supply access to Cromwell’s town centre and complement the brand-new cycle path which is proposed to link Cromwell to Clyde, Wanaka and Queenstown.

Wooing Tree Vineyard will seek to alter the zoning to a mix of low- to high-density domestic and light industrial. The partners invite informal public feedback on the proposed development before lodging the application with the CODC in the new year, to which small businesses are being urged to support the development by their small business coach. “Our vision is to produce a restaurant and winery neighborhood that locals will be proud of, along with a destination that visitors will delight in and wish to go back to,” Bews says. “It’s also of critical value for us to make sure that the very same care and attention which we impart in our wine is applied to the advancement of our land.”

Proposed infrastructure changes include a new roundabout at the intersection of SH8B and Barry Ave, which would work as the main entry and exit route to Charming Tree Estate. A secondary access point along Faster way Road is also detailed. “Throughout the entire process of preparation and possible advancement, it will be company as usual for Charming Tree Vineyard,” Bews adds. “We will continue to run from our premises at 64 Shortcut Roadway and remain committed to making excellent Central Otago wine.”

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